ebay-Case Study

The Company

eBay is an American multinational internet consumer to consumer corporation, founded in 1995. eBay are renowned for online auctions where a broad array of goods and services are sold by people and businesses and it is a multi-billion dollar business with operations localized in over thirty countries.

The Challenge

eBay required an impressive and attention grabbing hand-out at their newly launched ‘Collections’ service Launch Party. EBay appointed their agency to find a cutting edge and memorable solution to showcase their new video to a select few in the coolest possible way. VideoPak provided the coolest and most unique solution and therefore was chosen to create a bespoke VideoPak.

The Solution

A super-cool VideoPak SliderPak was created and an innovative video playing device. The pack played a video that was hosted by BBC presenter Reggie Yates. The sliderpaks were designed, printed, assembled and video loaded within 10 days. The eBay sliderpacks were rechargable through a lithium rechargeable battery, accessed by the micro-USB port.

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