Case Study

Hilton

Hilton Hotels & Resorts (formerly known as Hilton Hotels) is a global brand of full-service hotels and resorts and the flagship brand of American multinational hospitality company.  With close to 600 hotels around the world,  it is one of the largest hotel brands.

Hilton VideoPak Video Brochure

THE COMPANY

The brand is targeted at both business and leisure travelers with locations in major city centers, near airports, convention centers, and popular vacation destinations around the world.

THE CHALLENGE

In 2018 Hilton announced their Innovative new Hotel brand; ‘Motto by Hilton’ – delivering affordable style in coveted urban destinations.
They needed to launch in unforgettable style to the industries most important and influential people. Innovation is in Hiltons DNA, and as they embark on their 100th year, needed to find a marketing communication solution that was above and beyond what they had done in the past – a product that would showcase their digital video content along with a whole bunch of other marketing materials in unforgettable style.

THE SOLUTION

We were delighted when Hilton innovated more than ever! Along with their team of creatives and marketers, we worked tirelessly to design, prototype and mass-produce  this incredibly creative VideoPak presentation box.

  • 7″ HD IPS screen
  • High quality paper over board construction
  • Size :  17″ x 11″ x 3″
  • Creative pop-up 3D finish
  • Full colour print
  • Volume wheel
  • Automatic on/off when the lid is opened

This 3D pop-up VideoBox also had a pull-out draw for extra marketing collateral, so there was no shortage of space for leaflets and letters.

A job well done for a powerhouse global brand that really gave us the opportunity to flex our creative muscles and put our design and production skills to the test.