THE COMPANY
The brand is targeted at both business and leisure travelers with locations in major city centers, near airports, convention centers, and popular vacation destinations around the world.
THE CHALLENGE
In 2018 Hilton announced their Innovative new Hotel brand; ‘Motto by Hilton’ – delivering affordable style in coveted urban destinations.
They needed to launch in unforgettable style to the industries most important and influential people. Innovation is in Hiltons DNA, and as they embark on their 100th year, needed to find a marketing communication solution that was above and beyond what they had done in the past – a product that would showcase their digital video content along with a whole bunch of other marketing materials in unforgettable style.
THE SOLUTION
We were delighted when Hilton innovated more than ever! Along with their team of creatives and marketers, we worked tirelessly to design, prototype and mass-produce this incredibly creative VideoPak presentation box.
- 7″ HD IPS screen
- High quality paper over board construction
- Size : 17″ x 11″ x 3″
- Creative pop-up 3D finish
- Full colour print
- Volume wheel
- Automatic on/off when the lid is opened
This 3D pop-up VideoBox also had a pull-out draw for extra marketing collateral, so there was no shortage of space for leaflets and letters.
A job well done for a powerhouse global brand that really gave us the opportunity to flex our creative muscles and put our design and production skills to the test.